About Alpha GTM
What We Do
Alpha GTM is a real-time revenue habit tracker built for growth-stage companies that need to monitor and improve their recurring revenue metrics. The platform provides a stadium-style scoreboard that displays Annual Recurring Revenue (ARR), Monthly Recurring Revenue (MRR), Net Revenue Retention (NRR), and Gross Revenue Retention (GRR) in a clear, actionable format. Instead of static dashboards built last quarter, Alpha GTM recalculates with every change, giving teams a live view of their revenue health. The scoreboard breaks ARR down into active, renewed, expanded, and new logo segments, all filterable by month-to-date, quarter-to-date, and year-to-date periods.
Who It Is For
The app is designed for growth-stage SaaS companies, managed service providers (MSPs), and founder-led teams where the revenue motion is working but not yet documented, data is scattered across systems, and retention metrics are either sliding or unmeasured. It helps teams track new logo acquisition, renewal activity, expansion revenue, and one-time revenue across customizable time periods. Built for teams that want to grow with certainty and own their revenue quality number before an investor or buyer asks about it.
Who Builds It
Alpha GTM is built by Enterprise Diagnostics, a team that partners with and builds expertise on top of GTM Engine. The platform integrates Campaign, Sales, Content, and Customer Success engines into a single unified motion, ensuring that every revenue signal surfaces a prescribed action rather than just a number on a dashboard. The team brings deep go-to-market expertise to help companies build revenue foundations from real interactions rather than manual data entry, so sales reps can focus on selling while updates occur automatically from email, calls, and other customer interactions.
Ready to see it in action?
View the live scoreboard or talk to our team about your revenue motion.